IT outsourcing in Boston has become a larger industry over the years and many Boston area small businesses as well as large corporations have been moving towards a more web oriented approach to business. Coles Group, who is in the supermarket retail industry, has even made the move towards a cloud computing network. In a field of business where most would assume cloud computing would not be really helpful, Coles Group is 100% convinced they will stand to benefit from their planned move. This article talks about what strategies and forms of IT consumerisation they plan to make use of.

Supermarket retailer, Coles Group, is gearing up for Cloud computing, the consumerisation of IT, and Big Data as the company ramps up an improved IT strategy.

Coles Group IT group general manager, Conrad Harvey, told the audience at a Committee for Economic Development of Australia (CEDA) event in Sydney this week that the retailer had seven major programs in place, including an internal social networking program, the rollout of Cloud computing both within Coles and its customers, and using Big Data to gather better information about customers.

Harvey said that the company was now starting to see technology empowering a change in the interface between them and their customers in a way that is revolutionary.

“If the internet and online shopping was the first wave, the way Web technology is evolving, not just in terms of social networking, but the way that people trawl other internet sites to find prices and then create a common market, is reinventing the way that retail will work in the coming years,” he said.

In regards to Coles online shopping, Harvey said this sector was bringing in the revenue of about 12 bricks and mortar stores. And while he said the company had an advantage in that the products it sells are ones that people like to “see, touch and feel”, Harvey said the retailer would be “naive” if it did not work out how to embrace online technology.

To obtain the full text of this article found on CIO.com, click here. Do you think Coles Group decision will pay off for their business in the long run? How is your business using cloud computing to its benefit?